The key problem the channel partner faced was that the leads provided for any of the projects by previous agencies we not qualified i.e. either the leads had budget issues or the location was far from their choice.
Solution Implemented :
Create their own brand and try not to hide that they are a broker as customers will know at the end that they have been dealing with a channel partner.
Use social media ads and Google ads to target the right customers and generate quality leads for the specific project.
Implement a proper sales funnel and use a dedicated CRM. Resend qualified leads back to their own ad account for optimization of the page and Ad account.
Results :
Lead generation started on the 4th day of onboarding
A house worth 1.04 Crore was sold on the 48th day of their onboarding
For every 10 leads generated 8 were qualified
Creatives Designed :
Images
Videos
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